Hamburg

Who We Are

Rooted in Hamburg

TwoRoots Ingredients was founded with a clear vision: to build a modern, transparent, and value-driven ingredient partnership model for the European food industry.

Based in Hamburg, we operate at the intersection of global sourcing expertise and local market execution. Our mission is to connect carefully selected international producers with industrial food manufacturers across Europe, as long-term strategic partners.

Over the years, we have built a wide and trusted network within the food industry, spanning multiple segments including beverage, savory, confectionery, plant-based, ice cream, flavor houses, and fruit preparation companies. This cross-industry presence allows us to understand application needs deeply and identify meaningful commercial opportunities across diverse product categories.

The Shift

Clean label, clear direction

The food industry is evolving rapidly. Consumer expectations around transparency, sustainability, and ingredient simplicity are reshaping product development. Clean label is no longer a niche trend, it has become a structural demand.

At TwoRoots Ingredients, we actively support this transition. Together with our partners, we focus on solutions that align with modern formulation requirements and responsible sourcing strategies. We work closely with both suppliers and customers to ensure that innovation is not only technically viable but commercially scalable.

Our approach is built on three pillars:

Transparency Long-term thinking Structured growth
Team joining hands

Our Commitment

Relationships over transactions

Rather than pursuing short-term transactions, we invest in relationships. We support market entry, manage customer development, coordinate commercial processes, and create sustainable growth platforms for our partners.

TwoRoots Ingredients stands for reliability, entrepreneurial thinking, and a deep understanding of industrial food applications, connecting opportunities across markets, segments, and cultures.

Partnership packages

Team & Background

The people behind TwoRoots Ingredients

TwoRoots Ingredients was founded on the belief that strong partnerships are built by people, not by structures alone. Working across multiple countries has shaped a mindset that values cultural sensitivity, long-term thinking, and disciplined execution. More importantly, TwoRoots Ingredients was built with the intention of developing a structured, transparent, and trustworthy platform for growth. Our founders share a common belief: sustainable success in the ingredient industry requires clarity, integrity, and entrepreneurial responsibility.

Amir Golafshan

Amir Golafshan

Founder & Commercial Director

Amir Golafshan

Founder & Commercial Director

Food has never been "just business" for Amir. It's culture, craftsmanship, and connection. He has a great understanding of how products, people, and markets truly interact.

He has spent over a decade building his expertise across European food and ingredient markets in commercial roles. He understands the needs of industrial customers and the challenges producers deal with every day.

Fluent in German, English, and Farsi, he naturally bridges cultures and expectations. With TwoRoots, he has created a platform that reflects trust through transparency and reliability. He sees both sides of the table, thinks commercially, acts entrepreneurially, and takes responsibility beyond the deal.

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Borna Moarref

Borna Moarref

Founder & Strategy Director

Borna Moarref

Founder & Strategy Director

Borna combines deep industry heritage with international commercial leadership. Raised within a family-owned FMCG business, he developed an early, practical understanding of value chains, quality standards, and supplier and customer relationships. His career since has spanned Germany, the UK, and Malaysia, including senior roles managing large strategic portfolios and negotiating with major European industrial and logistics groups.

At TwoRoots, Borna focuses on creating premium market access for selected producers, while giving industrial customers reliable sourcing, strategic guidance, and long term supply security. His approach is built on structured market expansion, transparent supplier partnerships, and long term relationships grounded in trust and execution.

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Beste Tekgül

Beste Tekgül

Marketing Management Intern

Beste Tekgül

Marketing Management Intern

Beste combines a technical background in Chemical Engineering with a growing specialization in Digital Marketing. Self-motivated, a fast learner, and creative in how she approaches problems. That combination gives her a rare edge in B2B marketing: the analytical precision of a scientist paired with a genuine sense for what customers and suppliers actually need. At TwoRoots, her market research brings valuable knowledge to our customers and suppliers alike, while her work on our digital presence tells our story. Who we are and the value we bring to both sides of every partnership.

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